The Apple Bites Back
Apple has a new block list for data brokers and ad tech vendors that do cross-site user tracking – which could expand to include a much broader slate of ad…
Read MoreNestlé Mexico Had More Scale Than It Knew What To…
Prior to adopting Treasure AI, Nestlé Mexico had looked at data and targeting on a brand-by-brand basis. Now, its entire portfolio is unified in one system. The post Nestlé Mexico…
Read MoreXbox Wants What TV Has (As In, Ads); Meta’s Link…
Xbox gets into the TV biz; Meta is testing a new monetization model; and who wants to be a hold, anyway? The post Xbox Wants What TV Has (As In,…
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Letter: Louise Lasser obituary
When in New York in 1967 I convinced the film actor Louise Lasser to do a 30-second commercial for Birds Eye, both client and agency, Young & Rubicam, were unsure…
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One Nation’s AI video is vile and tired – but…
The inflammatory clip shows the wild west of online politicking created by unrestricted access to AI – and why watchdogs need more powers to do something about itGet our new…
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Democrats sue to stop Trump from using taxpayer funds for…
Ads promoting the president have cost more than $12m and his Super Pac has refused to reimburse taxpayersSign up to The Stakes 2026: your weekly guide to the US midtermsThe…
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I want to block gambling ads from my phone. What…
It should be easier to opt out of online gambling ads next year, writes policy professional Kat George. For now, there are still steps that can helpRead more Australian customer…
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O2 signs record deal to keep London venue’s naming rights
Exclusive: 10-year sponsorship extension at a 50% premium on last agreement crowns bonanza year for live venueO2 has struck a record deal thought to be in the region of £200m…
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Republicans criticize Steve Hilton for ‘creepy’ innuendo-filled campaign ad
Hilton faces heavy backlash from within his own party for ‘Just Try It’ ad amid his longshot bid for California governorCan the Iran war cost Trump in the US midterm…
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